Infused with the Power of 100 lemons, vim removes the toughest of grease easily. Giving you clean sparkling utensils. It has a unique patented plastic coating at the bottom of the bar which helps prevent it from sogging quickly. Making it last upto 4 days longer than ordinary bars. Vim bar, being the market leader, is tried by 6 out of 10 people every day. So go ahead & try Vim bar, you won’t be disappointed.